We have a deep understanding of the issues and realities of life in South Africa
All our work is guided by the principle of helping our fellow countrymen and adding value to the communities we work with. Grounded Media is a thinking communications company that is rooted in content, with the ability to combine traditional and non- traditional communication channels.
Our unique offering encompasses years of experience in specialist broadcast production, education and communications, an understanding of the local context, a passion for sharing information and the ethics and values of our nation’s Constitution.
We have and continue to demonstrate this understanding through the work we do in rural, peri-urban and urban areas in financial literacy, health, the environment and social education, the SME sector and teacher and student education.
When we got off the ground in 1996, we specialised in producing quality educational TV content. But that was just the first step in our journey to becoming a fully integrated communications company.
With our roots firmly set in development and education, we grew and quickly expanded by incorporating television with a radio division, an experienced and fully-fledged outreach unit plus events and communications teams to support these departments. From outreach to PR we are constantly striving to find better ways of communicating that add value to people’s lives.
Vision
We believe in South Africa because we believe in South Africans. Working in social development, we have often entered a community to teach only to be educated ourselves and in our journey thus far we have learnt that the spirit of entrepreneurship, inventiveness, resourcefulness and generosity is alive and well.
We believe in what we do because our work bridges the digital divide, crosses the economic abyss, and allows all South Africans access to information that helps to improve their lives.
Mission
Grounded Media is a results driven company and our mission is to provide customised communication solutions for our partners by blending innovation and experience.
We strive to work on communication projects that make a difference while still achieving our core deliverables. To do this, we take the time and effort to understand our clients’ business, bringing in and utilising subject experts where necessary. Our diverse teams are dedicated to achieving measurable and effective results for our partners.
